Social Media Outreach

by Richard Reeve on April 1, 2009 · 0 comments

in A Next Step

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Image by John.Karakatsanis via Flickr

Stepping Stone Partners is sharing its experience, strength and hope concerning social media with the Hancock Partners and town leaders today at the Hancock House Hotel.  A group of twenty five will gather for lunch and to get an overview of the social media space.  A presentation of the Stepping Stone Partners social media strategy will be followed by an invitation to participate in building out a wider social media space to serve our community.

The presentation by Mike Argiros, President of the Family Foundation School, and Richard Reeve, Executive Director of The Family Foundation, brings together nine months of active research on the part of Stepping Stone Partners to create a viable social media platform.

The basic strategy being implemented is that devised by social media expert Chris Brogan.  Utilizing blogging as home base and engaging a variety of social media platforms as out posting opportunities, the Stepping Stone Partners have managed to engage tens of thousands of people before formally launching to their target audience this May.

Also shared will be the strategies of Liz Strauss, whose presents an individualized approach to building and maintaining relationships through engagement and participation.

A variety of tools and platforms participants will want to have access to include:

WordPress

Blogger

Twitter

Facebook

Google Reader

Backtype

Flickr

Twitter Grader

Website Grader

Some related posts on social media strategy:

Beginning at the beginning

What are you after?

Notes on Composing a Twitter Stream

Comments: What if?

A World Wide Rave

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