Social media

Early Insights from #IMS09

April 28, 2009

The best minds in the field of social media assembled for the Inbound Marketing Summit this week.  It’s a rapidly developing field in which real time business application tends to get overshadowed by the coolest new application or the fleeting celebrity offered through the various platforms.  That being said, the task remains: how to engage [...]

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Reaching out in the community

April 4, 2009

Community leaders from Hancock, NY gathered at the Hancock House Hotel to hear a presentation from Stepping Stone Partners on social media.  The gathering was sponsored by the Hancock Partners, who invited town officials and local non profit organizations to hear how a unified strategy regarding social media can benefit the interests of the community [...]

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Social Media Outreach

April 1, 2009

Image by John.Karakatsanis via Flickr Stepping Stone Partners is sharing its experience, strength and hope concerning social media with the Hancock Partners and town leaders today at the Hancock House Hotel.  A group of twenty five will gather for lunch and to get an overview of the social media space.  A presentation of the Stepping [...]

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Social Media Etiquette

January 12, 2009

Image via Wikipedia Two presentations at WordCamp Las Vegas stressed the importance of clarity and etiquette in publishing within the new media platforms.  Dave Talyor demonstrated, with more than a little bit of humor, the ease with which it is to search for the use of inappropriate language and, perhaps even more importantly, outrageous ideas [...]

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Strategy for the new media marketplace

January 6, 2009

Stepping Stone Partners is a launch of a targeted strategy into the new media marketplace.  After spending six months learning, listening and practicing, our team has its marching orders (we gave them to each other) and we are underway. What’s exciting for us is that we have devised a strategy that we have not seen [...]

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